Photoshop Fun

A few of the more interesting and challenging Photoshop jobs on which I've worked. 

• Launching Four Winds Casino Resort in New Buffalo, MI, consisted of creating about 150 OOH boards to various sizes within a week, each with a custom Photoshop action to create the felt table texture that took at least 15 minutes per layer to run at full resolution. 
• The Four Winds magazine ads were blends of beautiful photography and exact placement for each execution. Surrounding shadows and fades were customized for each particular aspect ratio. 
• Launching the Bagster Bag for Waste Management involved keeping track of dozens of trash elements that were customized for each promo piece depending on the audience as well as the size and aspect ratio.
• Every element in these Wrangler ads was a separate Photoshop layer, so each layout needed specific tweaking to customize and harmonize the particular execution.